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Home : CAB Research : Advertising Expenditures
2Q '07 TOP 20 Cable Advertiser Gainers
| |
|
2Q07 |
2Q06 |
(+/-) |
| RANK |
PARENT COMPANY |
$OOO |
$OOO |
$OOO |
| 1 |
BERKELEY PREMIUM NUTRACEUTICALS
INC |
$41,114.9 |
$13,256.5 |
$27,858.4 |
| 2 |
CONAIR CORP |
$24,845.1 |
$414.4 |
$24,430.7 |
| 3 |
NUTRISYSTEM INC |
$29,825.6 |
$8,245.2 |
$21,580.4 |
| 4 |
LIFE ALERT |
$28,087.3 |
$7,891.8 |
$20,195.5 |
| 5 |
NATIONAL AMUSEMENTS
INC |
$55,394.3 |
$35,941.6 |
$19,452.7 |
| 6 |
SCOOTER STORE INC |
$32,847.2 |
$16,703.2 |
$16,144.0 |
| 7 |
FAIRFIELD LANGUAGE TECHNOLOGIES |
$17,710.5 |
$2,045.6 |
$15,664.9 |
| 8 |
LONDON INSURANCE GROUP |
$15,595.2 |
$0.0 |
$15,595.2 |
| 9 |
STATE FARM MUTUAL AUTO
INS CO |
$26,883.1 |
$12,054.4 |
$14,828.7 |
| 10 |
SUNSETTER PDTS LP |
$23,781.8 |
$9,391.0 |
$14,390.8 |
| 11 |
YUM BRANDS INC |
$54,749.9 |
$41,376.8 |
$13,373.1 |
| 12 |
SPIN MASTER LTD |
$14,071.2 |
$1,099.0 |
$12,972.2 |
| 13 |
MIX PROMOTIONS INC |
$18,399.1 |
$6,484.7 |
$11,914.4 |
| 14 |
DIRECT HOLDINGS WORLDWIDE
LLC |
$23,844.5 |
$12,182.1 |
$11,662.4 |
| 15 |
GE GENERAL ELECTRIC
CO |
$43,752.8 |
$32,355.5 |
$11,397.3 |
| 16 |
ALLTEL CORP |
$16,658.6 |
$5,468.0 |
$11,190.6 |
| 17 |
WHITE MTN INSURANCE
GROUP LTD |
$18,211.8 |
$7,404.9 |
$10,806.9 |
| 18 |
PFIZER INC |
$21,935.3 |
$11,191.4 |
$10,743.9 |
| 19 |
MACYS INC |
$10,041.2 |
$0.0 |
$10,041.2 |
| 20 |
MIRACLE BLADE LLC |
$9,819.2 |
$0.0 |
$9,819.2 |
| Source:TNS |
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