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Home : CAB Research : Advertising Expenditures
2Q'06 Top 20 Cable Advertiser Gainers
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PARENT COMPANY |
2Q06 |
2Q05 |
(+/-) |
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| 1 |
VERIZON COMMUNICATIONS INC |
$57,992.2 |
$36,310.7 |
$21,681.5 |
| 2 |
SPRINT NEXTEL CORP |
$46,319.2 |
$25,476.6 |
$20,842.6 |
| 3 |
WILLIAM WRIGLEY JR CO |
$16,206.0 |
$0.0 |
$16,206.0 |
| 4 |
VONAGE HOLDINGS CORP |
$23,452.1 |
$7,330.9 |
$16,121.2 |
| 5 |
DELL INC |
$57,960.7 |
$43,640.4 |
$14,320.3 |
| 6 |
TIME WARNER INC |
$71,095.1 |
$57,276.3 |
$13,818.8 |
| 7 |
BAYER AG GROUP |
$28,186.2 |
$15,974.3 |
$12,211.9 |
| 8 |
TEMPUR-PEDIC INTL INC |
$13,735.5 |
$3,288.1 |
$10,447.4 |
| 9 |
NEWS CORP |
$48,172.3 |
$37,759.0 |
$10,413.3 |
| 10 |
TOYOTA MOTOR CORP |
$37,664.9 |
$27,836.7 |
$9,828.2 |
| 11 |
VENTURA ENTERTAINMENT ENTERPRISES |
$16,697.6 |
$7,234.9 |
$9,462.7 |
| 12 |
WENDYS INTL INC |
$25,447.5 |
$16,236.9 |
$9,210.6 |
| 13 |
MUSCLETECH RESEARCH & DEV INC |
$9,202.3 |
$0.0 |
$9,202.3 |
| 14 |
KELLOGG CO |
$49,535.6 |
$40,752.7 |
$8,782.9 |
| 15 |
HONG CHUANG CRAFT PLASTIC CO LTD |
$9,038.5 |
$0.0 |
$9,038.5 |
| 16 |
HYUNDAI CORP |
$42,833.1 |
$34,066.9 |
$8,766.2 |
| 17 |
APPLE COMPUTER INC |
$14,232.4 |
$5,548.2 |
$8,684.2 |
| 18 |
SCOTTS CO |
$19,337.0 |
$11,118.1 |
$8,218.9 |
| 19 |
SUNSETTER PDTS LP |
$9,391.0 |
$1,208.9 |
$8,182.1 |
| 20 |
TRI-STAR PDTS |
$8,154.0 |
$0.0 |
$8,154.0 |
Source: TNS |
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