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Home : CAB Research : Advertising Expenditures
3Q '05 Top 20 Cable Advertiser Gainers
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PARENT COMPANY |
3Q05 |
3Q04 |
(+/-) |
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1 |
HEWLETT-PACKARD CO |
$49,973.4 |
$15,845.6 |
$34,127.8 |
2 |
TIME WARNER INC |
$58,244.7 |
$36,428.3 |
$21,816.4 |
3 |
ALLSTATE CORP |
$26,430.6 |
$6,984.7 |
$19,445.9 |
4 |
AMGEN INC |
$17,825.5 |
$0.0 |
$17,825.5 |
5 |
WALT DISNEY CO |
$53,495.0 |
$38,107.1 |
$15,387.9 |
6 |
GLAXOSMITHKLINE PLC |
$50,919.7 |
$37,778.9 |
$13,140.8 |
7 |
PETMED EXPRESS INC |
$50,666.7 |
$38,028.8 |
$12,637.9 |
8 |
DIRECT HOLDINGS WORLDWIDE LLC |
$21,418.8 |
$9,075.0 |
$12,343.8 |
9 |
VERIZON COMMUNICATIONS INC |
$29,194.7 |
$17,050.1 |
$12,144.6 |
10 |
GENERAL MOTORS CORP |
$89,902.9 |
$77,855.0 |
$12,047.9 |
11 |
UNILEVER |
$25,488.9 |
$13,662.5 |
$11,826.4 |
12 |
SPRINT NEXTEL CORP |
$28,799.8 |
$17,604.8 |
$11,195.0 |
13 |
CONSECO INC |
$12,859.7 |
$2,053.4 |
$10,806.3 |
14 |
JOHNSON & JOHNSON |
$41,461.1 |
$31,320.8 |
$10,140.3 |
15 |
MOBILITY PDTS UNLTD LLC |
$10,068.8 |
$33.3 |
$10,035.5 |
16 |
US GOVT |
$39,101.4 |
$29,286.3 |
$9,815.1 |
17 |
SEPRACOR INC |
$9,589.0 |
$0.0 |
$9,589.0 |
18 |
STATE FARM MUTUAL AUTO INS CO |
$16,564.8 |
$7,371.4 |
$9,193.4 |
19 |
ROXIO INC |
$8,798.6 |
$0.0 |
$8,798.6 |
20 |
CRAFTMATIC/CONTOUR IND INC |
$12,700.6 |
$4,481.2 |
$8,219.4 |
Source: Stradegy. |
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