| Third Quarter 2005 TV Market Share |
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| National Television's advertising revenues dropped slightly in 3Q05, representing a 536 million loss v. year ago. This loss was driven solely by Broadcasts' decline as revenue fell 15% from last year - down to $4.6 Billion. |
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3Q05 $(000) |
3Q04 $(000) |
% Change |
+/- Change ($000) |
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| Broadcast TV |
$4,616,422.70 |
$5,434,575.50 |
-15.1% |
-818,152.80 |
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| Share % |
48.4% |
53.9% |
-10.3% |
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| Syndication TV |
$1,069,698.50 |
$973,548.30 |
9.9% |
96,150.20 |
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| Share % |
11.2% |
9.7% |
16.0% |
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| Cable TV |
$3,858,012.00 |
$3,672,265.20 |
5.1% |
185,746.80 |
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| Share % |
40.4% |
36.4% |
11.0% |
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| Grand Total |
$9,544,133.20 |
$10,080,388.90 |
-5.3% |
-536,255.70 |
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| Source: CAB analysis of Stradegy data. |
